Service · Advertise
Paid traffic while the slower work builds
Google Search, Performance Max, Instagram and Facebook ads with conversion tracking installed before any spend. From $700 a month plus ad spend.
Most underperforming ad accounts have the same two faults: conversion tracking was never installed correctly, so the campaign optimises towards nothing, and ads send people to the homepage rather than a page about what they searched for.
SEO takes months. Ads work this week. That is the entire argument for running both, and for starting ads first if you need enquiries now.
We start deliberately small. A limited budget, tight targeting, tracking verified, and a landing page that matches the ad. Once the numbers are real rather than theoretical, we scale what works and stop what does not.
What is included
- 1Conversion tracking verified firstBefore a single pound is spent, we confirm that form submissions, calls and bookings are recorded correctly. Without this the platform is guessing.
- 2A landing page per ad groupSomeone searching for one specific service should land on a page about that service, not your homepage.
- 3Negative keywords from day oneBlocking the searches that will never convert is where most wasted spend disappears.
- 4Honest reporting on cost per enquiryNot impressions or click-through rate. What it costs to get one real enquiry, and what that enquiry is worth to you.
- 5You own the ad accountSet up under your billing, with us added as a manager. If we part ways, you keep the account, the history and the learning.
From $700/month — plus ad spend, paid directly by you to Google or Meta
Pakistani businesses are quoted in rupees. See full pricing.
Common questions
Why are my Google Ads not bringing leads?
Usually conversion tracking is missing or misconfigured, so the campaign cannot learn what a good click looks like. The second common cause is sending paid traffic to a homepage instead of a page matching the search.
How much should I spend on ads?
Start small enough that a month of poor results does not hurt, and large enough to gather data — commonly $500 to $1,500 a month for a local business. Scale only after cost per enquiry is known.
Should I do ads or SEO?
Ads if you need enquiries this month. SEO if you want traffic that does not stop when you stop paying. Most businesses run ads while SEO builds, then reduce ad spend as organic takes over.
Book a free consultation.
A 30-minute call where we open your site together and go through what is costing you enquiries. No charge, no obligation.
